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Krispy Kreme asked for our help to develop and produce a series of recruitment videos for their top desired positions. We listened, learned, and responded by developing a series of videos they use as advertisements and organic reach for future team members.

The three videos below represent the top recruited positions. We researched their roles and discovered the best stories to give future team members an authentic view of what it is like to work at Krispy Kreme on a daily basis.

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Krispy kreme - Case Study

We were brought in to help communicate and launch the internal training message for The One New GNC. We created promotional content along with digitalizing the training materials to streamline the training process on tablets across all 8,000+ stores internationally.

The three videos below represent and summarize the launch of The One New GNC and our partnership. The first video introduced the message to the sales managers. The second video introduced the message to all store associates, and the third video began the digitalized training material.  

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GNC - Case Study

David Brzozowski
GNC, Director of Training & Development

"Working with Mark has been an extreme pleasure. his group knows how to understand their client by asking the right questions and paying attention to what really matters from a messaging perspective. The process leading up to the filming of our training videos was detailed and timely while the actual shoot was relaxed yet professional. There was never a time when they did not welcome input to enhance the final product. What we expected was something better than good. What we received was outstanding!"

Jessica Gray
Marketing Director, Grote Company

“Mark has been great to work with. The new videos are a great asset to our sales team, and they couldn’t be happier with the results.”

We acted as Kroger's (Nashville division) internal video team working within multiple departments to create a variety of video from employee initiatives, messages from the CEO, customer testimonials, community partnerships, recruitment, and training videos.  

The three videos below represent the impact we helped Kroger create with their employees. The first video is an overview of a community initiative partnerships to help feed the hungry in and around the Nashville division. The second video is the implementation of the program in the Kroger stores. The third video is a customer testimonial recalling a time where a smile from a cashier transformed her day after finding out she needed chemo treatment.

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Kroger - Case Study

Erin Grant
Kroger, Corporate Affairs Manager and Media Spokesperson

"We have worked with MArk on several projects, and each one has come out beautifully! His group is professional, easy to work with, and are great at capturing the feeling of the moment. I always have a great time working with them on anything I need!"

Jessica Gray
Marketing Director, Grote Company

“Mark has been great to work with. The new videos are a great asset to our sales team, and they couldn’t be happier with the results.”

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